-- WorkAtHomeNews.com Newsletter - Issue 296 --
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Webmaster Help
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I know that webmasters tend to adopt new technologies more quickly
than the general public, and that could be hurting some of you! On
the average day I surf the Internet on my blazing fast, always on,
cable modem, but not yesterday. Apparently someone was doing a bit
of digging that they shouldn't have been doing and they hit a line
that killed my connection. After a couple minutes trying to get an
operator at the access provider I decided to go back to dialup and
I couldn't believe what I saw. I know I'm a little spoiled by fast
daily connections, but the load times of some of the websites I go
to on a daily basis was absolutely horrible. At first I thought I
might be over-reacting because I'm used to no load time at all, so
I decided to check the second hand on my watch. I visited a couple
of pages that took over 30 seconds to load! 30 seconds! I could not
believe it. Webmasters, do yourself a favor and use a dialup for a
day and test your website's load time, I am sure that many of you
will almost be embarrassed by what you see. Keep in mind that we as
webmasters tend to adopt new technologies early on, while most of
the public takes years. For us it's well worth the extra 10 to 20
dollars a month for a fast connection, but for many who only jump
online from time to time, they can't justify the expense. I'm not
sure about you, but the fact that they won't spend a little extra
on a speedy connection shouldn't stop you from accepting an order.
Although they surf at a snail's pace, their money is just as green
as yours, remember that.
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Featured Guest Article
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Success is the result of certain habits and attitudes.
There is no mystery; no secret society you must join. It is
a mathematic equation: Think certain thoughts + do certain
things = success.
If you look, these success habits and attitudes are
everywhere. Yours for the taking. However, to work for you
they must be internalized. They must become a part of you,
your natural way.
To make this internalization process work for you, you must
focus on the habit/attitude long enough for it to sink in.
Focus + Time = Internalization.
Reading an article like this, reading a book, or going to a
seminar gives you an introduction to the habit or attitude.
If the information has great meaning for you and you apply
it right away and continue to use it, everyday, you have
adopted a new success habit/attitude.
But think back to the last book you read. If it was a good
book you probably came across several ideas that made sense
and would help you succeed. But each idea was forgotten by
the time you were on the next chapter thinking about the
new idea being discussed.
This is not a weakness in you. It is human nature.
People Become or Achieve What They Focus On.
Once you incorporate that basic fact into your life you can
succeed at anything you are willing to do.
This brings us back to the beginning of this article: Think
certain thoughts + do certain things = success.
The certain thoughts and certain things are success
habits/attitudes like desire, purpose, persistence, etc.
To internalize these success habits/attitudes you must
reinforce them continually. You must focus on a single
habit/attitude at a time for them to become a natural part
of you. The more you do to bombard yourself with one
focused topic at a time the stronger
you will internalize it.
As they become part of you, each habit/attitude mesh and
reinforce each other for a synergistic result. The whole is
stronger than each of its parts.
That synergistic result is desire. Our mind/body is very
smart. We cannot fool it. If it doesn't believe we are
capable of doing something, it won't let us do it. It turns
down the
flame of desire and we don't have the energy to even try.
You can reprogram your mind/body to believe and turn up the
flames of desire. Once you really believe, nothing can stop
you. It's like a huge pot of water on a stove. If all the
burners are off, there is no heat - no desire. Turn on a
burner and the water starts to heat up. Turn on all the
burners and so much heat is built up; steam must be released.
This steam is DESIRE.
The great thing is that this stove exists in real life, in
each of us. Each burner is a success habit/attitude. The
burner's labels say: Dreams, Goals, Do It, Persistence, etc.
You can read an article or go to a seminar and turn 2 or 3
burners on all the way, producing a lot of steam - desire.
What nobody tells you is that every burner needs a constant
supply of gas. Without a constant supply of gas the flame
goes out.
Keep supplying the gas long enough and internalization
occurs. At this point you have permanently opened the gas
valve all the way to keep the burner going. This continual
heat builds the steam of your desire.
But one burner, on high, is not likely to build steam. It
will produce heat and some action. That's a step in the
right direction. To get steam going you need lots of
burners adding to the heat. Internalize many success
habit/attitudes and the steam has to blow the top off the
pot.
It takes 21 days to build a habit. Focus your attention for
an entire month on each individual success habit/attitude
and you will blow the top off your pot. Throughout the day,
everyday, reinforce the success habit/attitude of the month.
Every month focus on a different success habit/attitude.
Stir it and let it simmer inside of you everyday for a
month. Let the constant reinforcement turn the knob higher
and higher
until the gas stays on and becomes a part of you.
Do that month after month, turn on burner after burner and
blow your top.
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2003 Copyright Russ Stiffler. Reprint rights are granted if
this entire resource box is included. Blow Your Top. Free
report shows you how. 7 Ways to Plug into the Power Source of
the Super-Successful To get your free report, send blank email
to: mailto:report@idesiresuccess.com
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Marketing Tip
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Never use misleading links, ever! When a visitor comes to your web
page for the first time they probably do not have a great deal of
trust in your company. Through a carefully crafted sales letter, a
good number of supporting details, and a few calls to action, they
may be starting to trust you a little bit, so do not destroy that
momentum! Linking on a website isn't about directing people where
you want them, it's about directing people where they want to go.
If that doesn't make sense, keep reading. We all know that the end
result you want from a visitor is an order, and the only place an
can take place is the order page, but you should never force your
visitors to your order page. Rather than misdirect visitors in the
hopes they'll place an order, design a logical set of links that
leads your visitor to believe they're going exactly where they want
to be. Get them excited, then have them click to get more! Give
them a little more information, then have they click again to get
more. Generate a little credibility, and then get them to click
for a little more. And finally throw in the call to action and
they'll be ready and waiting to click for more. This type of plan
get a user to think they wanted to get to the order page, and are
their of their own free will even though you created a strategy to
lead them there. Remember, you have to make people think they're
going where they want to be. The way to do this isn't to mislead
your visitors, you should do it by creatively leading them right
to the order page. This type of plan will take a little bit of
work on your end, and maybe some testing, but leading will always
win out over misleading.
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